Weekend Creative

THOUGHTS

BTS: JINS

 
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We've been working with so many different types of clients recently, all with different styles and products. When JINS reached out to us we were excited to see what challenges this new project would present. Working with JINS allowed us to shoot sunglasses for the first time and gave us the opportunity to have our images printed as part of a store display. 

We shot the new JINS x Kryskhloe collection which consists of one frame and three plates which switch on and off. There is also a case and a cleaning cloth. The props used in the images were inspired by Kriskhloe's her personal style which can be girly one day and tomboyish the next. The first shoot was about getting all the initial shots for the website, and the second one was focused on the image for the store display. During the second shoot we used Capture One to live stream the flat lay to the computer screen and make changes which was a lifesaver. 

We didn't take a ton of BTS images but we have a few to share with you. We also have some images from the store display. Check them out below and make sure to visit JINS' site to learn more about the collection. 

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Is it the weekend yet?
Elle